How to Create a Stunning Kajabi Course for Free (Step-by-Step Tutorial)
Kajabi may be my jam, but productivity is my bread and butter. Without it, I wouldn't be able to create anything (because I would be sidetracked all.the.live.long.day). And you know what? Creating systems that let you build your online coaching business efficiently is the ultimate productivity hack.
Today, I want to get specific and talk about Kajabi course creation—because let's be real, if you're an industry expert with years of knowledge to share, you deserve a platform that shows off your expertise without getting lost in the tech jungle.
If you're ready to launch your own professional Kajabi course but don't want to spend a dime getting started (I see you, savvy business owner!), I've got your back. I'm about to walk you through exactly how to create a stunning online course in Kajabi—step by step—and how to take advantage of an extended 30-day free trial (instead of the standard 14 days).
Let's dive in! 🤓
Step 1: Get Started With Kajabi (No Risk)
Psst... here's a quick tip before we begin: if you want to follow along and actually build your course while you read (which I totally recommend), grab my exclusive Kajabi 30-day free trial. It gives you a whole month to create and launch your course with zero financial commitment.
Once you're in Kajabi, it's go time.
Step 2: Create Your Course Product
Time to get your coaching product set up! Here's how:
- Log into your Kajabi account
- In the left-hand menu, click on "Products" and then "Courses"
- Click "New Course"
From here, Kajabi will prompt you to name your course and choose a template. Whether you're starting from scratch or using one of their built-in frameworks, you'll find it's actually super intuitive to navigate (even if you're not a techie person).
Step 3: Upload Your Content
For this tutorial, I created a course called Price Like You Mean It: Five Steps to Charge Your Worth. I'll show you how I structured it because, let's be honest, organization is EVERYTHING in course creation.
You can:
- Upload video lessons (this is where your expertise really gets to shine!)
- Add downloadable PDFs or worksheets (perfect for action steps)
- Include audio files (for those on-the-go learners)
- Customize lesson titles and descriptions (make it crystal clear what they're learning)
Kajabi makes it easy to drag and drop your content into the curriculum builder, so you can get your course fully structured in no time. And that, my friend, is the dream—more time focusing on your genius zone, less time struggling with tech.
Step 4: Customize the Look and Feel
A beautiful design can make a big difference in how professional your course feels. And first impressions? They matter SO much.
Inside Kajabi, you can:
- Add a custom thumbnail for your course (make it pop!)
- Adjust fonts, colors, and layout to match your brand
- Organize your lessons into modules or categories (great for student progress)
Make sure your branding is on point—this is your students' first impression! You want them to think "Wow, this is next-level professional" the moment they log in.
Step 5: Preview and Test Everything
Before going live, use Kajabi's preview mode to experience your course as your students will. I'm mega-guilty of skipping this step sometimes, but trust me, it's worth taking the time.
Double-check:
- Video playback quality
- Downloadable links actually work
- Navigation between modules is smooth
- Mobile responsiveness (because let's face it, most people will access on their phones)
It's always better to find and fix issues now rather than after your first wave of students starts messaging you with questions!
Step 6: Publish and Launch 🚀
Once you're satisfied with everything, hit Publish and start sharing your course with your audience!
With Kajabi's built-in tools, you can also:
- Set pricing (value that expertise!)
- Offer upsells or bundles
- Connect your email list
- Track student progress and engagement
The best part? All of this happens in ONE platform. No juggling multiple systems or trying to make them talk to each other.
Final Thoughts
Creating a Kajabi course doesn't have to be overwhelming or expensive. With this step-by-step method and a 30-day free trial, you can build and launch a professional course without stress or financial risk.
I've helped over 30 experts turn their idea into automated income through building coaching products and programs with automated systems so that the expert/coach gets to just show up and coach. And I can tell you—this approach works!
👉 Ready to start building your own course? Click here to get my 90 Min Kajabi Set Up Checklist
Rooting for you,
~Nicole
