What to Set Up First in Kajabi (So You Don't Waste Time Doing It Wrong)

You did it. You signed up for Kajabi. 🎉

Maybe you did a happy dance. Maybe you stared at the screen wondering, "Okay... now what?"

Friend, I have been there. And I made this tutorial just for you.

Before you go building courses, setting up your website, or doing anything else... there are a few key things you need to set up first. Get these right from the start, and you'll save yourself a whole lot of headache later. Skip them, and... well, let's just say things get messy fast.

Watch the full walkthrough right here:

 

Step 1: Start With Your Account Settings

Think of your account settings like the foundation of a house. If you build on shaky ground, everything else gets wobbly.

The very first thing to do is head into your Settings and fill out your business details. That means your business name, your contact info, and your time zone. (Yes, time zone matters — especially if you're sending emails or running automations!)

Also, take a peek at your payment settings and make sure your account info is connected. You don't want to sell something and then realize your money has nowhere to go. That's a sad day. Don't let that be you.

Step 2: Get to Know Your Dashboard

Here's the deal: Kajabi can feel like a lot when you first log in. There are a lot of menu items, a lot of buttons, and it can feel overwhelming fast.

So let's break it down super simple. Your Kajabi dashboard has five main sections:

  • Products — This is where you build your courses, memberships, and digital products.
  • Sales — This is where your offers, coupons, and checkouts live.
  • Marketing — This is home base for your emails, funnels, and automations.
  • Website — This is where you design your pages and blog (hey, you're reading it right now!).
  • Settings — This is your backstage pass to all your account configurations.

You don't need to master all of these today. But knowing where things are? That's half the battle. Give yourself a little tour and just click around. Nothing is going to break, I promise.

Step 3: Set Up Your Business Details the Right Way

This one trips up a lot of beginners, so listen up.

Inside your Settings, there's a section for your business details — things like your business name, logo, and address. Fill. These. Out. Now.

Why does this matter so much? Because this info shows up in your emails, on your checkout pages, and across your entire site. If you skip it, your emails might look unprofessional (or worse, land in the spam folder). Nobody wants that.

Think of it like getting dressed before you leave the house. You wouldn't walk out the door in your pajamas for an important meeting, right? Same idea here.

Step 4: Configure Your Backend Before You Build Anything

Okay, I know "backend configurations" sounds super technical. But it's really not that scary.

Before you start building out courses or landing pages, take a few minutes to:

  • Set up your custom domain (if you have one)
  • Connect your email settings
  • Review your notification preferences
  • Check your integrations tab to connect tools you already use

Getting these small things done now means you won't be scrambling to fix them later when you're in the middle of a launch. Future you will be so, so grateful.

Step 5: Don't Skip the Tour... Explore Every Menu

Here's my favorite piece of advice: be a little nosy.

Click on every menu item. Poke around. See what's there. You are not going to break Kajabi by exploring it. The more comfortable you get with the platform now, the faster you'll move when it's time to actually build.

Pay special attention to how Products, Sales, Marketing, Website, and Settings are connected. They talk to each other! Understanding that relationship makes everything click (pun intended).

You've Got This.

Setting up Kajabi correctly from the start is the gift you give to your future self. It's not the glamorous part of running an online business, but it is the foundation that makes everything else possible.

Watch the full tutorial above for a complete, step-by-step walkthrough of everything we covered. I'll be right there with you the whole way.

And remember: every expert was once a beginner who had no idea what they were doing. You're already ahead of the game just by starting. Let's go! 🚀


👉 Ready to stop guessing and start building? Grab your 30-day free Kajabi trial here — and get instant access to my Confident with Kajabi 30-Day Launch Sprint so you can go from blank account to live offer in under 30 days.

YOUR GIFT

YOUR GIFT

THINKING ABOUT KAJABI? START HERE

Build your Kajabi Business in 30 days

Start a free 30-day Kajabi trial and get Confident with Kajabi: The 30-Day Launch Sprint, a simple click-by-click guide to go from a blank account to ready for launch.

ACCESS MY 30-DAY KAJABI TRIAL

The Systemized CEO is a digital program launch agency who helps established coaches systemize, market, & sell high-ticket programs from one platform, Kajabi..